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David James Lawton
Apr 1, 20201 min read
Marketing versus Editorial
When seeking solutions to graphic design briefs, it’s important to consider not only the audience and the message to be communicated, but...
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David James Lawton
Mar 30, 20201 min read
The Most Important Thing...
...for a freelancer is obviously having the kettle on constant boil. You can't get through the day without large amounts of tea or...
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David James Lawton
Mar 28, 20201 min read
When I Was Superb
What’s the most work you’ve had to do on a ‘superb’ piece of graphic design? One job I had ran like this: Client: This imagery looks...
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David James Lawton
Mar 26, 20201 min read
The Importance of Hierarchy
A couple of visual examples here, of just why typographic hierarchy matters!
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David James Lawton
Mar 24, 20201 min read
Font Trends
Which non-fashionable fonts would you like to see make a comeback? I remember a few years ago, I saw an interview with fashion designer...
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David James Lawton
Mar 22, 20201 min read
Time Management
One of the key skills that a good graphic designer has too possess is time management. Even if you’re the most skilled designer in the...
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David James Lawton
Mar 20, 20201 min read
A Floppy Blog Post
I wonder how many design projects I can get backed up on these bad boys? After the joys of cassette tapes, there was a time when these...
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David James Lawton
Mar 18, 20201 min read
Concept Design
Understanding how your own mind works as a designer can be crucial to producing better creative results, but getting a measure of your...
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David James Lawton
Mar 16, 20201 min read
Design By Committee
To my mind, every creative project has an optimum number of people who need to be involved. That number can vary depending in the size of...
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David James Lawton
Mar 14, 20201 min read
Creative Thought
When it comes to creative thought, one of the things I tend to do right from the outset (not that you should always engage in rigid ways...
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David James Lawton
Mar 12, 20201 min read
Intuitive Thought
Going to be (a bit) controversial now. When it comes to answering a creative challenge, a little knowledge can be a good thing, but a lot...
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David James Lawton
Mar 10, 20201 min read
Managing the management
We live in an age of consultants, analysts and experts, all waiting in the wings to tell you how to run your business better. How many of...
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David James Lawton
Mar 8, 20201 min read
Reality versus Representation
When working on predominantly visual projects, it’s always important to bear in mind the minefield of reality versus representation. As...
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David James Lawton
Mar 6, 20201 min read
Digesting Information
Question of the day: How do you digest information or instructions? For me as a designer, one of my tactics for optimum performance is to...
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David James Lawton
Mar 4, 20201 min read
The Psychology of Type
All visual design that is worth anything creates an emotional response from the viewer. Font choices are no different when it comes to...
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David James Lawton
Mar 2, 20201 min read
Photoshop turns 30
In celebration of the thirtieth anniversary of its’ release, here’s a few images from the very first version of Photoshop. Developed by...
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